AMANDA LORENZSTRATEGY / SYSTEMS / SCALE
Amanda LorenzAMANDA LORENZ

A founder’s partner.
A business builder.

People. P&L. Decisions. Accountability.
The structure behind the next stage of growth.

At Hugh & Grace, I joined as the company’s first strategic hire and became the CEO’s only direct report, with direct P&L ownership and the leadership team reporting through me. I built the business infrastructure across financial management, people, technology, customer experience, supply chain, and company-wide execution.

My perspective comes from both sides of the table: leading through a PE-backed transformation at Avon, building global teams, and owning and operating a home-services franchise. I know what it means to build the model—and be accountable for making it work.

Download my resume ↓
HOW I THINK

What can we do now
that we couldn’t do before?

That’s where my head is.

I’m a natural systems thinker. I see how the pieces connect, where things get stuck, and what could work better.

My track record shows I can figure things out. I’m already looking at what we can build next. New tools. Better approaches. What’s possible now.

01 / OPERATING IMPACT

Business performance.
Measured in outcomes.

$1.2M

Annual cost savings

HUGH & GRACE
31%

Fulfillment efficiency improvement

HUGH & GRACE
$16M

Measured learning & development ROI

AVON
44%

Sales lift from eLearning programs

AVON

28% reduction in vendor lead times

20% reduction in operational variance

230,000 independent sales representatives supported

Inc. 5000
GROWTH RECOGNITION

Inc. 5000 · 2025 & 2026

Hugh & Grace — America’s fastest-growing private companies
02 / THE BUSINESS OPERATING SYSTEM

I build the operating systems that let founder-led and growth-stage companies scale.

Clear ownership. Better decisions. Capable leaders.
A business that can keep moving without every answer routing through the founder.

Explore my work ↘
AMANDA LORENZStrategy into structure. Structure into performance.↓
03 / WHAT I BUILD

Growth needs more
than momentum.

Decisions bottleneck. Ownership blurs. Leaders wait for answers. I build the core systems that help a company move forward without every decision routing through the founder.

01

Financial discipline

P&L ownership, budgets, resource allocation, and KPI visibility that connect everyday decisions to business performance.

02

People & decision rights

Organizational structure, clear ownership, capable leaders, and decision authority at the right level.

03

Accountability & execution

Leadership scorecards, quarterly priorities, operating cadence, and EOS integration that turn strategy into action.

04

Technology & visibility

Connected systems, useful dashboards, workflow automation, and reliable data that support better decisions.

05

Customer & delivery infrastructure

Customer experience, supply chain, inventory, fulfillment, and field processes designed to hold up as demand grows.

06

Repeatable ways of working

SOPs, onboarding, training, and leadership development that move knowledge out of individual heads and into the business.

The goal: a business that keeps moving, with leaders who can decide and execute.
THE NETWORK I BRING

An established network.
A faster path forward.

I bring an extensive network across product innovation, design and formulation, packaging, manufacturing, third-party logistics (3PL), technology, and events, along with contacts at Nordstrom, QVC, FabFitFun, TikTok, and Amazon. That means I can help connect the right people, resources, and opportunities as the business grows.

04 / SELECTED EXPERIENCE

Different businesses.
The same mandate: build.

FOUNDER-LED & GROWTH-STAGE

Executive Vice President,
Head of Operations

2020–Present

Build the company behind the growth.

As the first strategic hire and CEO’s operating partner, I built the infrastructure that supported a 5x business growth trajectory. The work reached across P&L, organizational design, leadership, technology, supply chain, and customer experience.

I introduced EOS, leadership scorecards, quarterly priorities, investor-ready reporting, and clear decision authority. Connected commerce, inventory, and fulfillment systems gave the business a stronger foundation for execution.

$1.2M annual savings31% fulfillment improvement20% less operational variance
PE-BACKED TRANSFORMATION

Head of Learning & Development

2017–2020

Turn capability into commercial performance.

Recruited into the PE-backed transformation of an approximately $500M business, I reported to the CEO and built the learning and development function across three markets, leading eight direct and 170 indirect reports.

My team introduced the technology, programs, and performance measures to modernize support for a 230,000-person independent sales organization—and connect learning investment to revenue.

$16M measured ROI44% sales lift230K representatives supported
OWNERSHIP & ADVISORY

Franchise Owner & Operator
President, Franchise Operations Advisory

Build with an owner’s accountability.

I own and operate a top 10% home-services franchise and separately serve as President, Franchise Operations Advisory for the broader franchise organization.

Working directly with the founder, I help build the infrastructure for scale: leadership structure, technology, field processes, onboarding, parts management, training, and accountability. It’s a practical perspective shaped by running a business myself.

Watch my franchise podcast appearance ↗
REGULATED & GLOBAL BUSINESS

Operational learning & leadership

Make complex operations repeatable.

At Wells Fargo, I built scalable operational learning systems supporting more than 200 facilitators in Auto Finance, working with Legal and Regulatory on sensitive requirements.

At Chase, as Assistant Vice President and Senior Training Officer, I helped launch domestic and global Auto Lending Finance operations that grew to $200M. That foundation shaped how I approach risk, process, and execution at scale.

AN INTERNATIONAL OPERATING PERSPECTIVE

United States · Canada · Puerto Rico · India · Philippines · Korea

MBA · Six Sigma Black Belt & Green Belt · Leadership, learning & organizational development
05 / SPEAKING & MEDIA

Manifest 2026.

Featured panelist

Beyond Omnichannel: Designing Seamless Journeys from Click to Customer

LEADERSHIP & LEARNING

Building teams.
Sharing perspective.

Panelist · Head of Learning & Development, Avon

Aligning a Multi-Generational Team: Effective Learning Methods to Maximize Potential

PODCAST APPEARANCE · FRANCHISE SIDEKICK
Is Franchising Worth It? — The Sidekick Life, episode 33Watch on YouTube ↗

An owner’s perspective.

The Sidekick Life · Episode 33

Is Franchising Worth It?

My podcast appearance with Franchise Sidekick, bringing the perspective of a Bar-B-Clean franchise owner and operator.

Watch the episode ↗
06 / LET’S TALK

Building what
comes next?

If your company is growing and the way it runs needs to catch up, let’s talk about what the next stage requires.

Start a conversation ↗